Real Estate
PropTech Brokerage Doubles Close Rate in 90 Days
A 14-agent residential brokerage in the Southeast was losing post-showing momentum to email follow-up that went unopened. They switched every showing follow-up to a handwritten note within 24 hours of the visit. The results were immediate and sustained.
Automotive
Regional Auto Group Reactivates 34% of Lapsed Customers
With 2,400 lapsed service customers who hadn’t visited in 18+ months, a 5-location dealership group sent a single handwritten letter with a personal note from the service manager and a $35 coupon. The response rate was 12x their previous email win-back campaign.
SaaS / Tech
Series A SaaS Recovers 60% of Demo No-Shows
A B2B SaaS platform was losing 40% of booked demo slots to no-shows with no reliable recovery mechanism. They wired our API to their Calendly webhook: any no-show triggered an automatic handwritten apology card within 24 hours. Rescheduling rates jumped immediately.
Home Services
HVAC Company Generates $87k From a 400-Letter Campaign
A residential HVAC contractor targeted homeowners in neighborhoods where they’d recently completed jobs — a “neighbor letter” strategy. The handwritten personal appeal from the company owner generated immediate calls. 12% of recipients booked a service visit.
Financial Services
Independent RIA Converts 19% of Cold Prospects to First Meeting
A registered investment advisor firm tried cold email for two years with 1.8% meeting conversion. They rebuilt their outreach around a single handwritten letter series — three touches over 45 days. Their conversion to first meeting reached 19%.
E-Commerce
DTC Brand Adds Handwritten Thank-You Notes, Cuts Refund Rate by 22%
An online home goods brand included a handwritten thank-you note in every order over $75. The personal touch dramatically reduced buyer’s remorse and created a measurable lift in repeat purchase rate within 90 days of the first order.